Emma Rose x Beginning Boutique Collection

We collabed with Vancouver-based fashion blogger, podcast host and all round stunning queen Emma Leger to curate this collection we’re sure all BB girls will love! With a perfect mix of statement mini dresses, matching sets and everyday wardrobe staples, the collection perfectly encapsulates Emma’s effortlessly chic and PFG style (just FYI, PFG stands for Pink Feed Goals and is a part of Emma’s lingo that you’ll soon get to know if you follow her!). 

Emma’s all about supporting and empowering both her followers and friends, which is why she named pieces in her BB collection after some of her closest gal pals, including fellow hosts on the That’s So Sabotage podcast, Sophie Suchan (the Sophie set) and Nitsan Raiter (the Nitsan dress).


Emma’s namesake, the Emma Dress is a sweet satin slip dress in a marshmallow pink shade that is perfect for channelling her signature style – an effortless mix of classy and sassy. The cup detailing and open back elevates the classic design, which is suitable for any occasion. Take inspiration from Emma’s look and pair her namesake mini dress with pearls and a playful half-up half-down hairstyle. Girls, there’s still a few sizes in the Emma Dress, so get in quick!

The Nicola Teddy Pink

Go from dinner in the Emma Dress to relaxing with a Disney movie in bed, wearing the Nicola Teddy! This silk-like playsuit is totally PFG and comfortable to boot. With lace detailing and a tie-up front, this all-in-one teddy is the perfect item to dress up in when you’re at home… whether you’re by yourself being totally wholesome, or with a special someone 😉 And girls, you’re in luck… sizes are still available but they won’t be for long.

The Star of the show: Pippa!

Of course Emma’s beloved kitten Pippa receives a special mention in this collection, with not one, but two items paying homage to her – the Pippa Sweater Cream and the Lulu Tote Kittens White. These two items are both purr-fect for everyday wear, simply pair with your fave jeans for an outfit that’s *almost* as cute as Pippa herself! With the tote still available and a few sizes left in the sweater, there is still time to create the cutest outfit ever!

The Kirsty Blazer Cream

The ultimate clothing item for all BB girl bosses, the Kirsty blazer is sophisticated and stylish. Plus, it features a stunning back cut-out, perfect for showing off every inch of your outfit! A cream blazer with a twist, the Kirsty will easily take you from a job interview to a dinner party, without even breaking a sweat! Its tailored fit and classic tortoiseshell buttons make this blazer a must-have item that’s never going out of style! Check out the link below to see if your size is still available… we even recommend sizing up to create an oversized model-off duty look.

To see how Emma styles all the pieces in her collection, make sure to follow her on insta @emmaleger (if you haven’t already!), and check out the rest of the collection, exclusive to BB! <3 <3

Written by Nicola Nelson


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