This Summer, we’re pledging allegiance to our favourite new trend of the season: 1950s Americana revival. Think Lana Del Rey and her wispy Betty Boop voice, downtown LA, Route 66, an Endless Summer, Pepsi-Cola, Harley’s and retro Hollywood.
As seen on the runway for Marc Jacobs and Victoria Beckham S/S ’16 ready-to-wear collections, the Americana trend has hit shores and we couldn’t think of a better timing.
Get ready to raise hell with one-of-a-kind denim pieces, paired with sneakers and back to basics tees.
Earn your stripes and look like a star with Summer-infused overalls over a statement tee + boots combo.
Slay and team graphic slogan tees with vintage denim with a worn finish, tortoiseshell sunnies and wide brim fedoras.
Blue Jean Babe
Unleash a plethora of bada$$ rock n roll vibes, with oversized vintage tees, acid-wash denim and cowboy-inspired buckle belts.
Pay homage to the American dream with patches and prints, a nod to patriotism and a pop of blue, white and red.
Wanna get your hands on some of our one-off vintage denim? Check out our denim collection here!